Cambodia’s innovative Mekong Discovery Trail project, which is encouraging local community sustainable tourism along a delightful stretch of the Mekong River between the Laos border and the colonial town of Kratie, has been accepted into the National Geographic’s ‘Geotourism Challenge 2009 – Power of Place’.

National Geographic defines geotourism as tourism that sustains or enhances the geographical character of a place - its environment, culture, aesthetics, heritage, and the well-being of its residents. Geotourism incorporates the concept of sustainable tourism while allowing for enhancement that protects the character of the locale. Geotourism also adopts a principle from its cousin, ecotourism - that tourism revenue can promote conservation - and extends that principle beyond nature travel to encompass culture and history as well: all distinctive assets of a place.

For further details of the Mekong Discovery and to vote for it visit the Geotourism Challenge’s website at http://geotourism.changemakers.com/en-us/node/21346

To enjoy tours along the Mekong Discovery Trail Project contact: info@asia-adventures.com